If only because there are no self-appreciating quotes, this trailer is a little better than the Keane one. I’ve seen way too many films at the cinema to know this. You know when they put things like that in the trailer it’s always a lie.
TRAILER STRANGELAND FULL
The problem with this trailer – aside from it being shitty – is that it’s full of all sorts of positive quotes like “THIS IS THE BEST ALBUM WE’VE MADE (I think)”. I’m pretty sure that the director locked himself in a room for an hour and repeatedly watched Co-Op funeral ads before he came up with the storyboard. It’s been flatpacked, sent out via YouTube and left for the public to depressingly try to piece together. Like the FlyLo video, the best thing about the Kanye promotional campaign is that it combines snippets of new tracks with visuals that make you feel like you’re watching something that’s won an award already.
TRAILER STRANGELAND FOR FREE
Look how lavish and exquisite it is! Yet, Kanye would drop tracks and new videos almost weekly, giving things away for free that probably cost a hundred stacks to make. My Beautiful Dark Twisted Fantasy provided the blueprint for thematic promotional materials. Kanye West – My Beautiful Dark Twisted FantasyĪlthough strictly a full-length short film, Imma pick this as a trailer, purely because we were gifted segments of it prior to the album. Not only had I learned that Flying Lotus would slot right into the OST of a Terence Malik epic, but also, that I would quite like to hear this album. The short bursts of samples from the FlyLo record were enough to get my musical taste buds racing. Sure, it’s abstract as fuck, but in an interesting –let me eyeball you – kind of way. The short film that preceded Until The Quiet Comes is so immaculately shot that it wouldn’t be out of place as a trailer for a Cannes-nominated film. Pondering, however, is only good for poets and clever people, so, I grabbed my laptop and decided to find out for myself. After watching the Keane trailer, I sat inside that den, wrapped up in my blanket of self misanthropy, pondering what makes a good album trailer.
0 kommentar(er)
